Take a look at how we won the SPORTO 2015 Media award.

We create & tell your story!


Our focus is on:

Sponsorship Activation

Fans look for some unique experience. Sponsors want to use their sponsorships for storytelling, promotion and sales increase. Overtime can be your creative & innovative force

Digital Communication

We develop & execute strategies for professional athletes, sport clubs, associations & competitions to be in 24/7 contact with the fans through Social Media, Websites, E-mail or Mobile apps

Content Creation

We have a plug’n’play approach (content creators + designers) for text match previews, video interviews, audio statements, Twitter, Facebook, Instagram, LinkedIn activity, photo galleries…

Our activities also include:

Business Through Sport

Our team has positive relationship with many companies in Europe. We can help you with making eye-catching presentations and partnership offers

Media Relations

To get the media coverage you need strong relations, interesting stories and real-time updates. We are in everyday contact with editors and journalists

Promotion & Branding

It is all about telling a story. About building a brand. Overtime sport marketing team scores inside the box, but thinks outside of it.
Contact us

Live Streaming

If no one knows about your live stream, it is a clear waste. Besides offering technical solution, we offer a complete content coverage (match previews, promo visuals…)

“Overtime team showed
great creativity & organisational skills
in a very short period of time.

We are very confident in recommending Overtime
as a professional team.”

Ivan Lovrecek

Deputy CEO, RTL Television Croatia (Handball)

“Overtime team provided
great solutions & proposals
and helped us with various tasks and challenges.

We are happy we had such a reliable partner
in Overtime!

Arsen Solic

Camp Director, Damjan Rudez Basketball Camp

“Overtime team has shown
high levels of
professionalism & creativity
in content creation.

We are
delighted with the work
Overtime is doing for us.”

Hrvoje Lindi

General Secretary, Croatian Judo Association

“Overtime team was
a great partner
in the field of
digital communication
and public relations.

The results of this partnership could be seen on several levels.”

Vladimir Madarevic

Sport Director of the Competition, Grand Prix Osijek 2015 Challenge Cup

“Overtime team is
very creative & flexible,
while thinking out of the box.

We enjoyed working with them
as they were
relaxed & friendly,
yet very professional.”

Natalija Mitric

Executive Director, (Key Move Agent)

“I’m very satisfied
with Overtime’s work on the new website of my book.

It’s a
mix of modern & traditional.
It brings a breath of fresh air in the promotion of my book.”

Abas Arslanagic

Handball Legend (Goalkeeper & Coach),

Questions about Overtime


Is football the only sport you are covering?

No. We are not limited only to football. Our clients range from athletes to coaches to clubs and associations in various sports (basketball, futsal, judo…) We are looking forward to new challenges.

In which countries are you active?

Our headquarters are in Croatia (Zagreb) but we have clients and partners all over the South East Europe (Slovenia, Serbia, Bosnia and Herzegovina, Macedonia, Albania) and beyond (Austria, Hungary, Germany, UK, France, Italy, Switzerland). We like to amaze. Don’t hesitate to contact us

Are you a marketing agency?

Overtime is much more than a marketing agency. We are strategists, content creators, fundraisers, project managers and problem solvers. If it is related to sport we are your team.

How much do you charge?

We can help you in number of ways. Because of that it is literally impossible to say “This is our price”. We have individual approach to each client. In some cases we charge per hour. In other cases fixed fee is more appropriate. We like to meet new people – Contact us

Sports marketing news / Case Studies

(Click here for many more stories)

The Old Lady knows how to do it

While some football clubs seem to be taking a ”vacation” during EURO 2016, some of them are using that time in a very good way. One of them is The Old Lady from Turin, who really passed with flying colors. With just a little effort you can achieve great results just like Juve, and that will definitely pay off in the future. Let’s see why Juventus is one of the hottest clubs early this summer!

Foreign Owners in Football

Globalization, consumerism and the mass media are the starting point of foreign capital revolution in clubs across Europe and around the world. From an economic standpoint, this has created a developing revenue and profit opportunity for many wealthy venture seekers that like to diversify their ownership portfolio. This article analyzes the top 5 leagues in Europe and their ownership structures.

Popcorn!! Peanuts!! Cracker Jacks!!

With the start of this year, a massive sport year that includes Euro 2016 and the Olympic Games, company with long history of sports sponsorship, Coca-Cola, made a significant shift in its marketing strategy. Coca-Cola announced that for the first time ever, all of their trademark brands will participate in one single global campaign called “Taste the Feeling.”

UEFA Euro 2016: The New Advertising War

The 2016 UEFA European Championship has started a few days ago. The 15th edition of the prestigious international football competition is being held in France from 10 June to 10 July. It isn’t only a big field for many soccer players to show their skills and snatch glory, but also a great challenge for brands who intend to use their potential for self-promotion.

The Best Ways to Engage with Fans

Here are different ideas to initiate or increase fan engagement while avoiding overused expressions such as “be creative and innovative”. Engagement of a sport fan is usually seen through following their favorite team by attending games, watching them on TV, purchasing team products, reading about it in newspapers or just talking about it with others.


Interesting sport marketing case studies & interviews & news Once a month & in English We don’t send spam Even if our favourite club wins and your losses



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