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It really is possible!
It really is possible! Happy birthday to us! 🙂 Even though we are only two years old, we feel like we’ve been around for years. We are writing this blog post just as a reminder to all of us and all of you that anything and everything is possible. All you have to...
Game After the Game
Game after the game In 2015 the sports industry was estimated to value over $500 billion globally. As all the projections foresee both short and long-term growth, the business side of sports has never been so important. The commercialization of athletes at the...
Female Athletes in Sport Marketing
Female Athletes in Sport Marketing Gender equality is all about the opportunity. That being said, I fully stand behind female athletes getting the equal access. The rapid growth in women’s sports participation is not followed by the appropriate coverage. Media’s...