FC Barcelona is world leading club in digital media, they have more than 117 million followers on social media.

Data compiled by social media consultancy result, which encompasses Facebook, Twitter, YouTube, Instagram and Google + has once again put FC Barcelona ahead of Real Madrid (108 million) and Manchester United (70 million) in the ranking.

digital media

The club’s presence extends way beyond those five networks as Barça can also be found on Line, WeChat, Sina Weibo, Dailymotion and Pinterest, which were not included in the DSM study.

In the words of the club’s director of new technologies, Dídac Lee:

 “FC Barcelona’s focus on digital media means much more than merely being the most followed club in the world. Today, we are able to communicate with our fans via forty different channels and in nine different languages.”

It will be interesting to see next year results, Real Madrid will try something to overtake first place, for sure!

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