The Best Ways to Engage with Fans
The Best Ways to Engage with Fans I will discuss different ways to initiate or increase fan engagement and offer advice while avoiding overused expressions such as “be creative and innovative”. Engagement of a sport fan is usually seen through following...
Establishing a New Sport Market – Futsal Ready to be “Americanized”
Establishing a New Sport Market – Futsal Ready to be “Americanized” Since the official establishment of futsal as a sport in 1930, most of the next 50 years until first FIFA Futsal World Cup in Netherlands (1989) has passed without significant growth. Reasoning behind...
How to make $50bn a year through storytelling?
How to make $50bn a year through storytelling? As our last article about 5 rules of great Storytelling has fantastic feedback, I decided to expand the story a bit more. Storytelling is very important in sports industry. Nike, Under Armour and Adidas supported this...
Why is it important for clubs to stream live on Facebook – and is it better then Periscope?
It is normal to speak about tech and social media trends in the first days of coming year, but actually we are thinking about how to better engage our fans through social media every day. What we call “trends for future” were actually hours of brainstorming and...
8 tips for your crowdfunding campaign
Crowdfunding can be defined as raising small amounts of money through some online platform for a specific goal or purpose. There are a lot of benefits of crowdfunding and it seems that more and more athletes are becoming aware of it. No, let’s see how it works!...
